High-calibre exchange above the rooftops of Vienna: The medianet executive club #2 at the Danube Tower

November 9, 2023: At the second meeting of the medianet executive Club, which took place in the impressive setting of the Danube Tower, the elite of the marketing and business world were once again guests at a "top of Vienna" event.

Organised by Bernhard Gily from Medianet, this event not only offered a breathtaking view over the capital, but also highly topical issues that captivated the guests.

The centrepiece of the evening was the keynote speech given by Dr. Johannes Kopf, CEO of AMS Austria, which dealt with the revolutionary role of artificial intelligence (AI) in the context of the skills shortage. The Data Driven Marketing study presented by DMVÖ (Dialogue Marketing Association Austria) and St. Pölten UAS provided the perfect framework for discussing the influence of data strategies on today's labour market.

Decision-makers and opinion leaders from the medianet group community took part in this exclusive event and exchanged views on the challenges and opportunities that AI offers for marketing and the labour market. After the successful start of the first event, which also took place in the Danube Tower and which you can read about under "medianet executive Club: New event series launched", the medianet Executive Club has raised the bar even higher.

Click here for the photos.